Prompt engineering

Prompt engineering is the practice of designing and refining the instructions you give an AI ✕ Artificial intelligence is a computer system’s ability to perform tasks we associate with human intelligence, such as understanding language, recognizing images or making decisions. More in the glossary → to get more accurate, reliable and useful results. It brings together simple but effective techniques: assigning the model a role, giving context and examples, specifying the output format, or asking it to reason step by step before answering. It also includes iterating —adjusting the prompt ✕ A prompt is the instruction or question you give an AI to get a response. The clearer and more specific it is, the better the result tends to be. More in the glossary → based on what the model returns until you get close to the result you want. It does not require coding: it is mostly about clearly communicating what you need. In professional settings it has become a key skill for getting value from AI tools in marketing, programming or customer support. Good prompts turn a generic model into a genuinely productive assistant.